If the technology of Internet Marketing scares you - DigitalGrit's got your number.

We may have Web technology down to a science, but we don't expect you to. That's why we've got easy-to-use, easy-to-understand tracking and conversion technologies - InsightGrit™, Offermatica™ Multivariate Testing, The Converter and The Router - that make your marketing more effective. No "Tech-to-English" dictionary required.

InsightGrit™

Stress-free campaign reporting. InsightGrit™ gives you results you can understand.

Follow your campaign results with InsightGrit™ and you'll be able track and view results along the entire click path, from the initial search listing impression through the final conversion point.

The friendly, easy-to-understand reporting interface enables the viewing of results by channel, by keyword, by product category and by country. InsightGrit™ lets you build custom report views on the fly, sort data by performance, identify keywords that need immediate attention and save reports for even faster access.

Even if you have already invested in a tracking solution, all your post-click data can be imported into InsightGrit™, then merged with channel data to provide you with a clear view of your updated results.

InsightGrit™ can be customized to calculate the ROI that matters most to your organization. This is not a generic ASP technology -- InsightGrit™ has been built with our clients needs in mind and includes features such as:

• Alerts
• Auto optimization
• Advanced sorting
• Custom views
• Graphical reporting

With InsightGrit™, you'll be able to understand your campaign performance without an advanced degree in mathematics.

Now that's the kind of technology we like.

Multivariate Testing

Through a partnership with Offermatica, DigitalGrit can help you to maximize revenue from search engine marketing campaigns, online advertisements and email campaigns via targeted A/B and multivariate testing. Offermatica's flagship service tests consumer response to real-time changes in site content, allowing you to slash customer acquisition costs by identifying the offer or creative version that drives the highest conversion.

The Converter

Want to convert clicks in to customers, quickly and easily? Meet The Converter.

DigitalGrit's Converter creates landing pages dynamically based on the related keyword entered into a search engine (or other marketing channel). We'll work with you (and your keywords) to ensure your landing page inspires your prospects to register, buy, read - whatever you want them to do. And with DigitalGrit's database-driven technology, The Converter's results are easy to track.

The Router

Make A/B testing (and campaign optimization) a snap with The Router.

Ask any marketing expert what the secret to a successful campaign is, and they'll tell you: Testing, testing, testing. Now you can test your Search campaigns quickly, easily - automatically.

The Router will dynamically send some search engine visitors to one landing page (version A) and others to a competing page (version B) and measure which page converts at the highest rate. With an easy-to-understand analytics report outlining your results, campaign optimization is a virtual cinch.

Contact us for more information.